Slim-up for Summer

IP_Obesity_TShirt_Female_003

More stop-motion 2d-style 3d animation, for the PHA’s “Choose to Live Better” campaign.

We recently produced another 40 seconds of animation for the latest in a series of infomercials for Northern Ireland’s Primary Health Agency, which has just hit the small screen. Combining 2d and 3d animation and building upon the look stop-motion style developed for the previous spot, this time upping the complexity of the animation.  We again rendered the animation at a very high resolution, enabling Freakworks to then print the frames onto TShirts and film them in the studio and then assemble, to produce the final stop-motion sequence.